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WSHM-LP
From Wikipedia, the free encyclopedia
| WSHM-LP | |
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| Springfield / Holyoke, Massachusetts | |
| Branding | CBS 3 Springfield |
| Slogan | Springfield's New Choice For Local News |
| Channels | Analog: 67 (UHF) Digital: WFSB-DT 33.2 (UHF, current) 41 (UHF, future) |
| Affiliations | CBS |
| Owner | Meredith Corporation |
| Founded | 1988 (as TBN affiliate) November of 2003 (as CBS affiliate) |
| Call letters meaning | Springfield / Holyoke, Massachusetts |
| Sister station(s) | WFSB |
| Former callsigns | W42AU (1988-1994) W67DF (1994-2003) |
| Former affiliations | TBN (1988-2003) |
| Transmitter Power | 1.6 kW (analog) 2 kW (digital, future) |
| Height | 265 m |
| Facility ID | 67980 |
| Transmitter Coordinates | |
| Website | cbs3springfield.com |
WSHM-LP is the low-powered, CBS-affiliated television station for the Pioneer Valley of Massachusetts. Licensed to Springfield, the station broadcasts an analog signal on UHF channel 67 from a transmitter located on Mount Tom in Holyoke. WSHM is owned by Meredith Corporation and has studios that are located at Monarch Place in Downtown Springfield. The station is known on-air as "CBS 3 Springfield".
Master control and some internal operations of WSHM are located at the Rocky Hill (CT) studios of sister station WFSB. That station serves as the CBS affiliate for the state of Connecticut except Fairfield County.
WSHM is seen on channel 3 on most cable systems in the market as well as DirecTV satellite.
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WSHM-LP began its life as W42AU on channel 42, a low-power station and part of religious broadcaster Trinity Broadcasting's nationwide network. In 1994, it moved to channel 67 and was re-named W67DF. TBN sold the station to Meredith in 2003. At that point, WFSB was looking at setting up a separate Springfield operation, for reasons ranging from advertising to complaints from New England Patriots fans in weeks when WFSB chose to air other AFC games instead. In November of 2003, the channel was re-launched as WSHM-LP and it took WFSB's spot on most Massachusetts cable systems.
Prior to WSHM's launch, WFSB had a long legacy (dating back to 1965 when WHYN-TV, today's WGGB, ended its secondary affiliation with CBS) of being the default CBS affiliate in the Springfield market (the WHYN call letters now belong to a pair of Springfield area radio stations, which partner with WSHM for winter weather storm closings). WFSB bought syndicated programming for the Hartford - New Haven as well as the Springfield - Holyoke markets. It also blocked attempts by WGGB to switch affiliation from ABC to CBS.
In August of 2006, WSHM redesigned its website. The station also changed their logo from one resembling sister station KPHO to a logo resembling (unrelated to) CBS affiliate KYW-TV. In April of 2007, WSHM redesigned its website again.
On May 25, 2007, WFSB's Downtown Hartford studios were flooded by a water main break. The water damaged the station's remote trucks and its electrical and telephone systems. The flooding knocked out power and phone service to the building, which in turn caused WFSB to go dark. WSHM's master control was also affected and the station went black for about an hour mid-afternoon, and then intermittently throughout the evening. There were some points during the weekend that its "CBS 3 Springfield" IDs were being seen on WFSB, and WFSB's IDs were seen on WSHM.
On June 27, the master controls of WFSB and WSHM were moved from WFSB's old studios at 3 Constitution Plaza in Downtown Hartford to channel 3's new facilities that are located on Capitol Blvd. in Rocky Hill.
Although WSHM does not broadcast a digital signal of its own, it is offered on WFSB's DT2 digital subchannel. There was an application filed with the FCC that called for WSHM to launch its own low-power digital station on channel 49. It was dismissed in June of 2006. A previous application to move its analog signal to channel 45 was dismissed in 2004 at WSHM's request. More recently, WSHM had a low-powered digital station construction permit to build and use channel 41 from a transmitter located on the WHYN-FM tower on Mount Tom. The FCC approved it in early April of 2007. This new channel for WSHM will most likely be the new stronger digital signal upgrade that is described on the station's website. According to WSHM's website, the launch was planned for mid-2007. The current status is unknown.
Even if WSHM did not have a future digital signal of its own, it would not be required to turn off its analog signal and turn on a digital signal because of its low powered status. This action, called a "flash cut", will be mandatory for all high powered television stations on or around February 17, 2009.
In October of 2005, WSHM started a news department and began producing newscasts from its studios. Local news airs weeknights and Saturdays at 6 and 11 PM as well as on Sundays at 6:30 and 11 PM. During its newscasts, WSHM uses WFSB's weather radar that is known as the "Early Warning Pinpoint Doppler". It is rebranded as "Live Doppler" for use on WSHM. The radar is located at Bradley International Airport in Windsor Locks (CT) which offers an even coverage area for the two stations. Right now, it is unknown if WSHM will produce a weekday morning newscast.
The long-term ratings ramifications of WSHM starting up a newsroom and challenging established competitors WWLP and WGGB remain to be seen. To this point, however, the traditional ratings pecking order (WWLP in first place followed by WGGB) has not changed.
WBZ-TV, the CBS affiliate for Boston, shares its resources with WSHM for news coverage of Eastern Massachusetts.
Along with CBS News, WSHM is also a CNN affiliate.
WSHM offers a live stream of its 24-hour local weather channel, known as "CBS 3 Springfield Weather Now", on its website. The weather channel is very similar to WFSB's "Channel 3 Eyewitness News Now".
Anchors
- Doug Lezette - News Director seen weeknights
- Jennifer Thome - weeknights
- Liz Tufts - weekends
- reporter
Meteorologists
- Brandon Butcher (AMS and NWA Seals of Approval) - Chief seen weeknights
- Jeremy Schmidt - weekends
- Tom Bevacqua - fill-in
Sports
- Scott Harris - Director seen weeknights
- Jonathan Selig - weekends
- host of Bernie's Valley Sports Replay
Reporters
- Lesley Tanner
- Miranda Grossman
- Matthew Campbell
- Matt DeLucia
- Justine Judge
Administration
- John Hesslein - Station Manager
- Maripat Jordan - Sales Manager
- Ryan Winiarski - Promotions Manager
- Lori LeBlanc - Business Manager (based at WFSB)
- Klarn DePalma - Vice President and General Manager (based at WFSB)
 WSHM's first logo used from 2003 until August of 2006. It is very similar to the logo for sister station KPHO. |
Current WSHM logo used since August of 2006 that is similar to KYW-TV. |
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WWLP 22 / WFXQ-CA 28 (NBC) - WGGB 40 (ABC) - WHTX 43 (UNI) - WGBY 57 (PBS) - WDMR-LP 65 (TEL) - WSHM-LP 67 (CBS) |
| See also Broadcast television in the Albany and Hartford / New Haven markets |
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WFSB 3 (CBS) (WSHM-LP on DT2) - WTNH 8 (ABC) - WRDM 13 (TEL / RAI) - W17CD 17 (Ind)1 - WUVN 18 (UNI) - WTXX 20 (The CW) - WEDH 24 / WEDN 53 / WEDY 65 (PBS / CPTV) - WHPX 26 (ION) - WVIT 30 (NBC) (WX+ on DT2) - WHCT 38 (AZA) - WSAH 43 (Gems TV)1 - WUTH 47 (TFU) - WNHX 51 (Ind) - WCTX 59 (MNTV) - WTIC 61 (FOX) |
| See also Broadcast television in the Springfield, Providence and New York City markets |
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WBZ 4 (Boston) - WSHM-LP 67 (Springfield) |
| See also: ABC, CW, Fox, MyNetworkTV, NBC, PBS and Other stations in Massachusetts |