TVB Jade
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| TVB Jade | |
|---|---|
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| Launched | November 19, 1967 |
| Owned by | Television Broadcasts Limited |
| Audience share | 82%[1] (, ) |
| Website | Tvb.com |
| Availability | |
| Terrestrial | |
| Analogue | Varied by district |
| Digital | 81 |
TVB Jade (traditional Chinese: 無綫電視翡翠台) is the flagship Cantonese TV channel established by Television Broadcasts Limited. It broadcasts 24-hours a day and offers a variety of programmes including news, drama, variety shows, cartoons and talk shows.
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TVB Jade's on-air identity is similar in principles to its European counterparts, but also have great differences. A typical TVB ident package typically consists of only one to two idents (the record is four), and does not have a unifying theme (with the exception of the "seasons" ident that was aired during the early 90's).
