TMF UK

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TMF UK
TMF logo
Launched October 31, 2002
Owned by MTV Networks Europe
Audience share 0.3%
(February 2007, [1])
Website www.mtv.co.uk/tmf
Availability
Terrestrial
Freeview Channel 21
Satellite
Sky Digital Channel 348
Cable
Virgin Media (NTL) Channel 313
Virgin Media (Telewest) Channel 303

TMF UK is a music video and entertainment channel in the United Kingdom, owned by MTV Networks Europe. Formed after the two other TMF stations, which are based in mainland Europe, the channel was created to counter against Emap's The Hits channel on the new free-to-air digital television service Freeview in 2002.

Upon launch, TMF UK's description was "TMF is designed to replicate the rhythms of the whole family, playing the best pop videos with the biggest pop stars to become the sound track to the British family life." However, it has now broadened its content to show programmes from its sister channels MTV, VH1, Nick Jr and Paramount Comedy, so no longer relies on just music videos.

TMF UK's current Freeview channel is channel 21, and the channel broadcasts on Multiplex D. The channel also broadcasts on cable and satellite television, as well as in some Irish cable packages (it has 'text-in' numbers for both the United Kingdom and the Republic of Ireland). The channel shows a mixture of music videos and programmes, and is currently the most viewed music video related station in the UK, according to BARB ratings.

Contents

TMF initially launched as a non-stop music channel, though from early 2004 began to show various programmes from MTV and VH1. These include Made, MTV Cribs, Room Raiders and Date My Mom from MTV, and The Fabulous Life Of, My Fair Brady and The Surreal Life from VH1.

Nick Jr on TMF is a children's television slot broadcast on TMF from 7am to 9am daily. It replaced the strand Noggin on 25 September 2006, but its programming has remained identical. It uses the same ident and presentation package as its main sister, Nick Jr. The reason for the change is yet unknown, but could possibly due to the fact the brand Nick Jr is more well known in the United Kingdom than the brand Noggin. Programmes shown include Lazy Town, Dora the Explorer and The Backyardigans amongst others.

Noggin was the first commercial children's television channel to air on the UK's DTT platform, Freeview, followed by CITV, then lastly Playhouse Disney on abc1.

In January 2007 TMF began showing comedies broadacst on Paramount Comedy, in a strand entitled Comedy Classics. These have included the likes of The Wonder Years, Ally McBeal and Cheers, as well as various Paramount films. During The Friday Movie strand, the channel's DOG changes to an enlarged version, with a re-arranged name displaying "TFM".

In August 2005, TMF commissioned two new shows called Pop the Q and Game One. In early 2006 came The Loaded Hour (a male-orientated themed show named after the magazine sponsor, fronted by Kate Edmondson), and in the summer a new live show called TMF Live (presented again by Kate Edmondson, as well as TMF News anchor Carole Machin). With the exception of Pop the Q, none of the shows have had a second series.

  • TMF at MTV.co.uk


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