Seventeen (magazine)

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Seventeen
Editor Ann Shoket
Categories Teen
Frequency 10 issues per year
Publisher Hearst Corporation
First issue 1944
Country Flag of the United States United States
Language English
Website Seventeen.com
ISSN 0037-301X

Seventeen is an American magazine for teenage girls. It was first published in 1944 and is still in the forefront of newstand popularity among growing competition.

Contents

As of January 2007, Ann Shoket is its new editor in chief. She was formerly executive editor of CosmoGIRL! since October 2003. She replaces Atoosa Rubenstein, who left in November 2006, after the departure of nine editors in September 2006. [1][2]

The content of Seventeen includes information and advice about fashion and trends, celebrities, beauty – skincare, hair and make-up – and lifestyles. It also has a health section about nutrition and exercise, a sex and body section, and quizzes and horoscopes. The article length is kept deliberately brief, high quality photographs emphasize regular celebrity and clothing themes and it is well supported by advertising keen to reach the big-spending demographic of fourteen to early-twenty-year-olds. Originally, it was geared towards seventeen year olds, but since then has been trying to hit a wider demographic without toning down the content. Seventeen usually has some controversy over their articles.

Founded by Walter Annenberg, the newspaper publisher, it remained in his control for many decades through Triangle Publications until he sold the group to Rupert Murdoch. The magazine was sold in 1991 during Murdoch's debt crisis to the KKR controlled Primedia company. The poor performance of Primedia, prompted the sale of Seventeen to The Hearst Corporation, one of the world's biggest media conglomerates founded by William Randolph Hearst for $182.4 million.

Philippine version published by Summit Media. There is also a Hispanic American edition published by Editorial Televisa, and an Indian edition published by Apricot Publications Pvt. Ltd in Mumbai.

As a promotion for the magazine, Seventeen partnered with MTV to create a reality show contest called Miss Seventeen that was broadcast from October 2005 to December 2005 on the MTV network, which only ran it for one season.

The winners of America's Next Top Model from seasons 7-9 have each graced a cover of Seventeen magazine including Caridee, Jaslene, and Saleisha respectively.

The editors at Seventeen magazine write a weekly advice column called Dear Seventeen for King Features Syndicate, advising young girls who write in needing advice on subjects ranging from body image, abusive parents and everyday advice.


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