McWords
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A McWord is a word that has had the prefix Mc- attached to represent an association with the McDonald's restaurant chain. McDonald's itself initiated the practice and still uses the Mc- prefix to create new brands associated with the chain's McDonald's brand name. Persons and groups have also used the Mc- prefix in a usually negative fashion to indicate that something has qualities similar to the McDonald's chain.
McWords include:
- Many McDonald's products
- McCafé
- McDonaldland
- McDrive[1]
- McInternet - In the United States, a free Wi-Fi service in some McDonald's restaurants.[citation needed] In Venezuela and Brazil,[2] it is an Internet cafe service offered in a few McDonald's restaurants.
- Mayor McCheese
- Ronald McDonald
- McComplex, food-processing supplier for McDonald's in Russia and CIS[citation needed]
- McState - Official McDonald's Job and Career Search
- McChurch - a megachurch
- McDegree - An academic degree that has questionable vocational application at the undergraduate level, resulting in difficulty entering a professional workplace. The term is also occasionally used to describe degrees given by diploma mills.
- McDojo - A dojo which is not technically authentic. Generally they hold large classes and require legalistic contracts, and have gimmicks like "Black Belt in a year" programs.
- McDonaldization - Term used in George Ritzer's thesis
- McJesus - Types of Christianity that are prepared and sold to a mass market and therefore de-sanctified[3]
- McJob - A low-paying job in which one serves as an interchangeable cog in a corporate machine; originally appearing in an article in The Washington Post in 1986 and later popularised by Douglas Coupland's novel Generation X: Tales for an Accelerated Culture
- McLabour - A pejorative term for the UK New Labour party[4] fashioned from the Labour movement[5] by Peter Mandelson, Alastair Campbell, Tony Blair and Gordon Brown, partly in reference to accusations of spin-driven insincerity, reliance on media imaging and fickle policies, partly because of its preponderance of Scottish MPs holding positions of great authority and sinister influence.[citation needed]
- McLibel case - A famous libel case in England in which McDonald's won a pyrrhic victory
- McLicense - A driver's license presumed to be too easily obtained by a non english speaking person or other persons unfit to drive.
- McMansion - Quickly-built mansions, as much alike as McDonald's hamburgers - a group of large houses built in the same style in the same area.
- McMurder or McMassacre - The 1984 McDonald's massacre, in which James Oliver Huberty killed 21 customers and wounded 19 others. Also a website mcmurder.com that chronicles this and other murders that have happened at McDonald's restaurants.
- McPaper (or McNews) - A newspaper that is considered manufactured and 'for the masses' because of its simplistic prose style and flashy use of colors. Typically used in reference to USA Today.[6]
- McOndo - a Latin American literary movement. The name is a spoof on the fictional village of Macondo.
- McWorld - The globalized Earth. Used in a critical way to emphasize the deprecation of local culture in favor of a global culture prescribed by large corporations. (The term was also used in a McDonald's advertising campaign in the 1990s depicting a world ruled by children.)
- ^ http://en.wikipedia.org/wiki/History_of_McDonald's
- ^ http://www.mcdonalds.com.br/servicos/mcinternet.asp
- ^ Fitzhugh, Bill: "McJesus." Scherz, 2002. Amazon Link
- ^ http://en.wikipedia.org/wiki/New_Labour#Origins
- ^ http://en.wikipedia.org/wiki/Labour_Party_%28UK%29#Early_years
- ^ Prichard, Peter: "The Making of McPaper" Andrews McMeel Pub, 1987. Amazon Link
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