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McDonald's
Type	Public (NYSE: MCD)
Founded	May 15, 1940 in San Bernardino, California
Founder	Dick and Mac McDonald
Headquarters	Oak Brook, Illinois, USA
No. of locations	31,000+ worldwide[14]
Key people	Ray Kroc, corporate founder Andrew J. McKenna Sr. Chairman Jim Skinner Vice Chairman/CEO Ralph Alvarez, president/COO UK CEO, Steve EasterBrook Vice CEO and COO David Fairhurst
Industry	Restaurants
Products	Fast Food (hamburgers • chicken • french fries • soft drinks • milkshakes • salads • desserts • breakfast)
Revenue	$21.5864 billion USD (2006)[15]
Operating income	$14.445 billion USD (2006)[15]
Net income	$3.544 billion USD (2006)[15]
Employees	465,000 (2005)[15]
Slogan	i'm lovin' it
Website	www.mcdonalds.com This box: view • talk • edit

McDonald's original restaurant in San Bernardino, California served only hamburgers, milkshakes, and french fries. While still based on hamburgers, today's menu includes numerous other items that have been added through the years. Below are listed both the basic items sold in the company's home market, and local variations in the nearly 100 countries where McDonald's does business.

Contents 1 Regionalization 2 Products 2.1 Burgers 2.2 Chicken, fish and pork 2.3 Other products 2.4 Breakfast 2.5 Beverages 2.6 Desserts 2.7 Discontinued menu items 3 Variations by country 4 See also 5 References

McDonald's worldwide menu is broadly similar to that of the United States; for this reason The Economist magazine devised the Big Mac index, as the Big Mac is a product available around the world made to the same specifications.

Even so, there are some variations due to differing tastes and cultural issues, among them:

• In predominantly Muslim countries like Malaysia, pork is not served due to Muslim dietary laws; the hamburger is called the beef burger, avoiding the word "ham" (although the name refers only to the German city of Hamburg). Additionally, in North African Morocco as well as other Muslim countries, all meat is slaughtered in the halal method and labeled as such.

• In Israel, kosher dietary laws forbid the mixture of meat and dairy products; because of this, cheeseburgers are not popular. McDonald's runs kosher restaurants in Jerusalem and in Buenos Aires, Argentina and offers a "Passover Bun" (just in Israel) for the eight-day period in which practicing Jews abstain from leavened bread.

• "Veggie burgers" are offered wherever there is a significant demand, including India and much of Western Europe, but McDonald's rarely certifies its products as vegetarian. Indeed, McDonald's was subject to a high-profile lawsuit and eventually forced to apologize for using small amounts of beef tallow in the preparation of fries marketed as cooked in 100% vegetable oil.

Soft drinks offered, also vary from country to country, with local brands available on tap alongside Coca-Cola Company brands. For example, Irn-Bru in Scotland and Guaraná Antarctica in Brazil, are more popular in those countries than the leading international brands (Recent studies show Irn-Bru has less market share than Coca-Cola).^{[citation needed]} Similar popularity has led to the sale of Farmer's Union Iced Coffee in South Australian stores. For a time, British outlets offered "McDonald's Cola" rather than Coca-Cola, for legal reasons. Also, in Peru McDonald's was heavily criticized for not stocking Inca Kola, and thus never had a chance for the top spot of fast-food restaurants in that nation (Bembos, a local chain, is number one there); McDonald's now serves Inca Kola alongside Coca-Cola, but it is still second in market share.^{[citation needed]}

In some countries McDonald's is expanding some of its restaurants to include "McCafé" counters, which sell brewed and specialty coffees, frappés, and a range of cakes, biscuits (cookies), and sandwiches in addition to the regular McDonald's menu; the first such McCafé was installed at an existing McDonald's in central Melbourne, Australia in 1993. In Portugal, "McCafés" serve coffee in china cups, since the country has the custom of after meal coffee (Bica or Cimbalino), which is not traditionally served in plastic cups.

The range of foods offered depends on the time of day. Lunch items such as hamburgers and fries are generally not served during breakfast time, from store open (or about 4:00am in 24-hour stores) to 10:30am on weekdays or 11:00am on weekends. In some 24-hour McDonald's restaurants (such as airports and service plazas), some lunch items are already available cooked to order (as in a buffet). Most breakfast items are not served at any time except breakfast, but there are some exceptions; hotcakes, Cinnamon Melts (replaced cinnamon rolls), and bacon are always available upon request at most McDonald's restaurants. Food prices vary by region and country ^[1]. This food list is taken from the official McDonald’s website.

All meat-patty based sandwiches are grilled, with seasonings, consisting primarily of salt and black pepper.

• Big Mac: Along with the Quarter Pounder with cheese, this is one of the two McDonald's signature menu items. Introduced in 1968 as a response to the flagship burger at Big Boy restaurants. Two 1.6 oz beef patties, special Big Mac sauce (similar to Thousand Island dressing), re-hydrated onions, two pickles, shredded lettuce, and cheese, on a toasted bun, with an additional middle bun (called a "club layer") separating both beef patties. Also sold as a quad sandwich with 4 beef patties.

• Quarter Pounder with cheese: Along with the Big Mac, this is one of the two McDonald's signature menu items. 4.0 oz. (114 g) ground beef patty with ketchup, mustard, slivered onions, two pickle slices, and two slices of cheese. In some markets unfamiliar with Imperial measurements (such as France), it is known as a Royale with Cheese, as famously explained in the film Pulp Fiction, or variants thereof, such as McRoyale. Also sold as a double but with another large beef patty and slice of cheese, or as a quad sandwich in parts of Australia.

• Hamburgers and cheeseburgers: 1.6 oz. (45 g or 1/10th lb) ground beef patty, with 1/8oz ketchup, mustard, a single dill pickle, re-hydrated onions, on a toasted bun. This is also known as a Junior Burger, in some areas. At one time early in McDonald’s history, the pickle was removed from the sandwich ^[2]. Also sold as a double or triple, adding an extra pickle slice for each beef patty added.The double cheeseburger was originally offered as a promotional item, and was added to the regular menu in the late 1980s. A triple burger and a bacon double cheeseburger are optional items and are not always available in all restaurants or markets. A green chili double cheeseburger with chili peppers is offered in New Mexico.

• The Big N' Tasty is a quarter pound beef patty with ketchup, mayonnaise with a grill flavoring, diced onions, two pickles, leaf lettuce, and a tomato slice, on a toasted bun. Devised to resemble Burger King's Whopper sandwich.^[3] It is also known as the Big Xtra in Canada and Germany; the McXtra in Quebec, Canada; the Big Tasty (without the 'N') in the United Kingdom, Sweden, Poland and in Brazil; the Quarter Pounder Deluxe in South Africa; and the McNifica in Mexico.

• Angus Third Pounders - A test product that is currently being offered in Southern California, Columbus and the New York metro area. There are three sandwiches; the Angus Deluxe (American cheese, sliced red onions and sliced red tomatoes, iceberg lettuce, pickles, mustard, and mayonnaise); Angus Mushroom and Swiss (sauteed mushrooms, Swiss cheese and mayonnaise); and Angus Bacon and Cheese (bacon, American cheese, sliced red onions, mustard, ketchup and pickles). Designed to compete with the Angus Burger from Burger King.

• In several European markets, a wrap called the Greek Mac is sold. It consists of two burger patties wrapped in a pita with yogurt sauce, tomato slices, iceberg lettuce and onions. The sandwich is offered in Belgium, Croatia, the Czech Republic, Spain, Cyprus, Serbia (seasonal), selected outlets in the UK, and Portugal.

• McChicken - A mildly spicy chicken sandwich, made from 100% white meat chicken breast, mayonnaise, and shredded lettuce, on a toasted bun. It was introduced in 1980, then later removed, but then later reintroduced. In some markets it is not spicy, and in others a cajun spiced version is also offered. It still remains one of the biggest sellers, just behind the Big Mac.

• Premium chicken sandwiches - The Classic is a rebranding of the Crispy Chicken and Chicken McGrill sandwiches, with mayonnaise, leaf lettuce, and a tomato slice. The Ranch BLT contains ranch sauce instead of mayonnaise and includes bacon. The Club is similar to the Classic with added bacon and a piece of Swiss cheese. All are served on a honey-wheat roll, with either a grilled or crispy chicken breast.

• Snack Wrap - McDonald's version of a wrap made with white meat chicken breast (crispy or grilled), lettuce, shredded Cheddar cheese and Monterey Jack cheese, and a sauce (ranch, honey mustard or Chipotle barbecue), wrapped in a soft flour tortilla. Officially launched on July 1, 2006. Chipotle BBQ is the most recent flavor. Available in the United States, United Kingdom, Canada & Australia.^[4][5][6]

• Chicken Fajita - Chicken, cheese, red and green bell peppers, and diced onions in a flour tortilla. Comes with Picante sauce packets on request, which are available in mild and spicy. Available in only a few markets.

• Chicken McNuggets - Introduced in 1983, these are small chicken chunks served with a dipping sauce. Available in 4, 6, 10, or 20 pieces (some markets even offer 50 pieces, generally this size is on sale during Super Bowl weekend).^[7] Up until 2004, they were a combination of white and dark meat, now they are made with only white meat.

• Filet-O-Fish - A whitefish fillet with tartar sauce and a 1/2-slice of cheese, on a steamed bun. It was introduced in Cincinnati in 1963 when it was discovered that many Catholics choose to eat at Frisch's Big Boy on Friday, as it had a fish sandwich.^[10]

• Fish McDippers is an Asian offering that features pieces of breaded fish with dipping sauces. When the item was introduced, it had special dipping sauces such as Thai sweet chili sauce and wasabi. These two dipping sauces have since been discontinued, though at certain places that still offer them, you can get tartar sauce.

• McRib - A sandwich featuring boneless pork smothered in barbecue sauce, diced onions, and pickles. Created in 1981, but later pulled from menu. Released on annual basis for one to two months (a strategy parodied on The Simpsons, with the "Krusty Burger Ribwich"). Rarely seen in the US, the sandwich is presently on some European menus, e.g. Germany. ^[11]

Recently brought back in the US for a limited time.

• McDonald's first introduced salads to its menu in 1985, since that time they have restructured their salad lines several times. In the US, the most recent salad offering is called the Premium Salads line. First introduced in 2004, the Premium Salads all are a mixture of iceberg lettuce and a special lettuce assortment (romaine, etc.), with cherry tomatoes and different toppings to differentiate them; additionally all salads can be topped with warm grilled or crispy chicken. All of its salads are part of McD's move towards creating a healthier image.
  The line currently features:
  • Caesar salad;
  • Garden salad with the bacon bits, Cheddar cheese and Monterey Jack cheese and Ranch Dressing;
  • Asian salad, with mandarin oranges, red peppers, edamame, snow peas, and an orange glaze for the chicken;
  • Southwest salad with chili-lime tortilla strips, black beans, oven-roasted tomatoes, poblano peppers, and fire-roasted corn, a lime wedge and a cilantro-lime glaze for the chicken.
  • Fruit and Walnut salad is a variation on the traditional Waldorf salad and is a mix of apples, grapes, and walnuts served with a small cup of yogurt. Now available as a "Snack Size" product, a smaller version than the original salad that is pre-packaged instead of hand assembled in the restaurant. Introduced 2005.
  • Caprese salad in parts of Europe.

• The Happy Meal. McDonald's created the concept of a children's meal when it introduced first Happy Meal in 1979, featuring a Star Trek: The Motion Picture tie-in. The meal includes an entrée, a side order, beverage and a toy. The toy is usually a product tie-in with a movie or popular television show.
  • In the US, the entrée is a choice of hamburger, cheeseburger, 4-piece Chicken McNuggets and the sides are a choice of fries or sliced apple with caramel dip
  • The Mighty Kids Meal is a larger version of a Happy Meal targeting preteens sold in the US. It consists of a large entrée double hamburger, double cheeseburger or 6-piece Chicken McNuggets. It was introduced in 2001 in response to the "Burger King’s Big Kids Meal".

• Deli Choices is a line of deli-style sandwiches that are sold internationally. It is one of their female and health conscious targeted menu items. Available in Australia, Austria, Canada, Germany, New Zealand and the UK and testing in the US. Similar to the McHero sandwich sold regionally in the US.

• McDonald's sells French fries (chips or pommes frites) as its primary side order. In international locations, they sell potato wedges, a type of French fry that is thick cut and wedge shaped and fried onion pieces that are similar to onion rings.

• McDonald's primary breakfast offerings are breakfast sandwiches.
  • McMuffins are McD's signature breakfast sandwich, first sold when the chain began breakfast in the 1970s as the Egg McMuffin, it consists of a poached egg and American cheese on a toasted English muffin. Sausage or bacon can also be ordered. In Australia it has also been proven to be a popular cure to hangovers.
  • McDonald's offers a line of breakfast sandwiches that are sold on several different carriers. Bagels, biscuits, and a special type of maple flavored pancake called McGriddles. All can all be ordered with sausage or Canadian bacon, with an optional choice of cheese and/or egg. Regional meat offerings include fried chicken and bacon.
• There are two styles of breakfast burritos available. The Sausage Burrito is made with a flour tortilla, sausage, shredded cheese, eggs, onions and peppers. The new McSkillet wrap adds potatoes and salsa Outside the US, the breakfast burrito may be called a breakfast wrap.
• Additional breakfast items include Hotcakes; several breakfast platters with eggs, hash browns and meats or breads; a type of cinnamon roll called a Cinnamon Melt; and Danish. Biscuits and gravy are available in parts of the southern US.

(Varies regionally):

• McDonald's primary soft drink supplier is the Coca-Cola Company, except in restaurants which fall under an overall contract with PepsiCo. For example: the Mall of America and the Children's Museum in Indianapolis. In the US and Canada, Cadbury-Schweppes supplies Dr Pepper.
• Green Mountain Coffee Roasters supplies Newman's Own branded coffee for McDonald's US restaurants.
• Hot and iced tea, hot chocolate, various juices and other regional beverages are available in various markets.
• Lattes, espresso, Iced coffee and other coffee drinks are available in several markets worldwide.
• Milkshakes are available in all of McDonald's US and global markets. Permanent flavors are Vanilla, Strawberry, and Chocolate; regional or seasonal flavors include Coffee, Eggnog (LTO shake for Christmas), Banana, Strawberry Banana, Mango Raspberry, Honeycomb, Arctic Orange (sherbet), Shamrock Shake (a green, peppermint LTO shake for St. Patrick's Day), Chocolate Mint, and Rolo (available only in Canada and the UK).
• Gazpacho is sold in Spain
• Rivella is sold in Switzerland

• Soft serve ice cream is available in several forms, including sundaes, cones and a mix-in dessert called the McFlurry.
  • Regionally, other forms of ice cream are available; Dippin' Dots are sold in parts of the US West Coast, Tillamook ice cream in Oregon and Washington and hard pack ice cream from Blue Bell Creameries is sold in parts of Texas.
  • The McFlurry is a vanilla ice cream dessert that has pieces of candy, fruit or cookies mixed into it. The mixing blade for the dessert is actually a specially designed spoon with a hollow handle that attaches to the mixer spindle. The blade is used once then given to the customer to use to eat the product. Available in most of its markets.^[12]
• Cookies McDonaldland cookies are traditionally available and are similar to animal crackers. "Freshly" baked cookies manufactured by Nestlé are available in some markets.
• Pies McDonald's pies are actually baked turnovers that come in various flavors including apple, cherry and other seasonal or LTO flavors, such as pumpkin pie.
• The Fruit and Yogurt Parfait - as its name implies, is a parfait that includes Yogurt, a mix of strawberries, blueberries, vanilla yogurt, and optional granola topping.
• Smoothies are available in some locations, mango and strawberry flavors.
• Pineapple empanadas were introduced in the US in April 2006 and rolled out nationally in January 2007.

• Hulaburger: A Ray Kroc invention, it featured a slice of pineapple instead of meat. Originally intended for Roman Catholics who were not allowed to eat meat on Fridays. It flopped when it was test-marketed in 1963.

• McDLT: The McDLT (McDonald's Lettuce and Tomato) was sold in a novel form of packaging.^[13] The meat and bottom half of the bun was prepared separately from the lettuce, tomato, American cheese, pickles, sauces, and top half of the bun. Both were then packaged into a specially designed two-sided container. The consumer was then expected to finalize preparation of the sandwich by combining the hot and cool sides just prior to eating. The company discontinued the sandwich in 1990 due to the move away from the environmentally unsound styrofoam packaging which was integral to the McDLT "experience". The McDLT is perhaps best remembered for its marketing, which focused on variations of the theme "Keep the hot side hot, and the cool side cool." A 1985 commercial released to market the new sandwich featured a young Jason Alexander.

• Beefsteak Sandwich, test-marketed in New York and other East Coast markets in 1980 and as far west as Chicago were part of a McDonald's "Dinner Menu", offered only after 4:00 p.m. The Beefsteak Sandwich was essentially an elongated hamburger of a different quality served on a short French roll, similar to a sub or hero roll. Packets of steak sauce (A 1 in Chicago)were available for the sandwich.

• Onion Nuggets, introduced at the same time as the Beefsteak Sandwich as the side item for the Dinner Menu. Onion Nuggets were chopped onions shaped into small solid pieces, dipped in batter and deep-fried.

• McLean Deluxe: A lower-calorie Quarter Pounder-type sandwich (introduced in 1991). This item was otherwise identical to the Big & Tasty and the McDLT.

• Triple Ripple: A mixed cone with strawberry, vanilla, and chocolate, topped with a plastic top.^[2]

• Arch Deluxe: A failed attempt to produce a "luxury" hamburger, promoted by a high-profile advertising campaign (introduced in 1996). It featured a quarter pound beef patty on a potato roll, with leaf lettuce, tomato, purple onions, cheese, and a dijon-type mustard sauce; peppered bacon was also offered for an extra charge.

• Torta: In 2000, the company released their own version of tortas, a Mexican sandwich, in southern California on a trial basis.

• McStuffin: a pocket sandwich available with various fillings.

• Chicken McGrill: Same as the Crispy Chicken, but with a marinated, grilled chicken breast. Both the Crispy and Grilled Chicken are derivatives of the failed Arch Deluxe sandwiches. Also replaced with a premium chicken sandwich in July 2005, but is still available in Canada.

• McGrilled Chicken Classic: A sandwich featuring a grilled chicken breast portion that was produced before being replaced by the Grilled Chicken Deluxe/Chicken McGrill.

• McCrispy Chicken: Served on a sesame seed bun, this sandwich featured mayonnaise, leaf lettuce and a sliced tomato and a crispy chicken patty.

• Fried Roast Beef Sandwich: An early sandwich that caused a disaster in the company. The introduction of roast beef was not a stupid move, after all, they have succeeded in getting into chicken, salads, etc. But frying roast beef just didn't sound appetizing to most people and the whole thing flopped as a result.^[2]

• Philly Cheesesteak Slices of steak and Swiss cheese with onions. Served until August 2007, at Australian and American McDonald’s. This sandwich is still available in Canada, made with Cheese spread instead of Swiss, and with green bell pepper.

• Pizza: McDonald's has also attempted pizza at various times, with an apple-pie-like McPizza and more conventional McDonald's Pizza. A line of personal sized pizzas were sold in the early 90s. In Alberta, Newfoundland & Labrador, Ontario, Nova Scotia, and British Columbia (c. 1992-1997) the pizza originally began as a family sized pizza that was brought out to the table by an employee and placed on a raised rack in the centre of the table. Later it was scaled down to a personal sized pizza when the larger version did not sell well.

• Hot Dogs: CEO Ray Kroc famously prohibited the company from selling hot dogs, regardless of potential demand, as he regarded them as unhygienic in his 1977 autobiography; however, UK Stores did sell Hot Dogs during the late nineties on the McChoice menu (later PoundSaver). Also, at least one American restaurant offered Oscar Mayer hot dogs at some time, and McDonald's locations at SkyDome in Toronto offered hot dogs until 1999.

• Grilled Chicken Flatbread Sandwich: Grilled chicken strips, lettuce, tomato, grilled onions, pepper jack cheese, and a creamy herb sauce served wrapped in a heated flatbread. Served briefly in June 2002, and brought back in December 2002-January 2003. It was so popular in its original run that locations were running out of the flatbread, forcing McDonald's to briefly stop promoting the item.

• Chicken Platter: A grilled chicken burger served with lettuce and tomato on the HotCakes tray.

• McJordan burger: A quarter pound burger with bacon and special bar-b-que sauce name after Michael Jordan.

• Triple-Double Burger, AKA The Jason Kidd Burger: Downtown Phoenix, Arizona franchises had a LTO burger named after NBA player Jason Kidd, while he played for the Phoenix Suns. It featured 3 beef patties and 2 slices of cheese, served on the same 6 inch (15.2 cm) sesame seed roll as the McRib.

• Dinner Menu: In early 1990's a New Dinner Menu was tested for 6-12 months at two locations in New York and Tennessee. It consisted of the above mentioned pizza but also included lasagna, spaghetti, fettucini alfredo, and roasted chicken as entrees. The side dishes included mash potatoes and gravy and a vegetable medley. For the dessert it included a brownie a la mode.

See McDonald's products (International)

• McDonald's Menu Song
• Burger King products
• In-N-Out Burger menu items

v • d • e McDonald's
People:	Dick and Mac McDonald · Ray Kroc · Ralph Alvarez · Fred L. Turner · George Cohon · Don Gorske · Michael R. Quinlan · Joan B. Kroc
Products:	International variations · Big Mac · Big N' Tasty/Big Tasty · Kiwiburger · Lean Beef Burger · Quarter Pounder Chicken McNuggets · McChicken · McRib · Filet-O-Fish · Egg McMuffin · McGriddles · Happy Meal McDonald's Deluxe line · Arch Deluxe · McDonald's Premium line · Deli Choices
Advertising:	Ronald McDonald · Mac Tonight · Golden Arches · The Wacky Adventures of Ronald McDonald · M.C. Kids video game · Global Gladiators · McDonald's Monopoly · Supersize · Urban legends · McDonald's Treasureland Adventure
Related subjects:	History · Legal issues · Global locations · McDonald's Museum · Ronald McDonald House · Hamburger University · Rock N Roll McDonald's · List of McDonald's trademarks · McWords
Criticism:	Fast Food Nation · Legal cases · McDonaldization · McJob · Super Size Me
Annual revenue $20.460 Billion USD (2005) · Employees: 447,000 (2005) · Stock symbol: NYSE: MCD · Website: McDonalds.com