Mashimaro

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Mashimaro
Example of Mashimaro merchandising.
Example of Mashimaro merchandising.
Korean name
Hangul 마시마로
Revised Romanization Masimaro
McCune-Reischauer Masimaro

Mashimaro is a Korean fictional character who resembles a fat rabbit, created by Jae In Kim. He is also known as Yupki Tokki ("Weird Rabbit" in Korean). He debuted in a series of Flash animations (mostly without any dialogue, although the occasional word of Korean or English is present) on the internet. Mashimaro is far more often seen in merchandise, similar to Hello Kitty. (Mashimaro would in fact be best described as Korea's answer to Sanrio.) Mashimaro merchandise can be found on the internet and in Korean communities around the world.

Episode 3
Episode 3

The original Mashimaro cartoons are full of toilet humour, and some of this is also to be found in the merchandise. Mashimaro himself is often portrayed with a plunger stuck to his head. In stark contrast to other hyper-cute iconic characters, such as Hello Kitty, Mashimaro is portrayed as a bit of a thug, who is not above using violence to impose his will on others.

Mashimaro also has a look-alike, Chocomaro, who is brown. Chocomaro appears in two parodies of "Mashimaro" Episodes, including Episodes 2 and 3. Chocomaro tries to do what Mashimaro would normally do in these episodes, but always messes them up and ends up getting hurt. It is unknown exactly what relationship Chocomaro shares with Mashimaro, but most believe that he is the brother of Mashimaro.

The name "Mashimaro" came from the creator's niece/nephew mispronouncing the word "marshmallow".

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