Gung Ho (film)

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This article is about the 1986 film. For the article on the Chinese expression, see gung-ho.
Gung Ho

Theatrical release poster
Directed by Ron Howard
Produced by Deborah Blum
Written by Edwin Blum
Lowell Ganz
Babaloo Mandel
Starring Michael Keaton
Gedde Watanabe
George Wendt
Mimi Rogers
John Turturro
Clint Howard
Michelle Johnson
Music by Thomas Newman
Cinematography Donald Peterman
Editing by Daniel P. Hanley
Mike Hill
Distributed by Paramount Pictures
Release date(s) March 14, 1986
Running time 112 min
Country Flag of the United States United States
Language English
IMDb profile

Gung Ho is a 1986 Ron Howard comedy film, released by Paramount Pictures, and starring Michael Keaton and Gedde Watanabe. It was filmed on location in and around Pittsburgh. The film's story portrayed the take over of an American car plant by a Japanese corporation (although the title of the film is actually a Chinese expression for "work together"). Its tagline was "When East meets West, the laughs shift into high gear!". The film was rated PG-13 in the US and certified 15 in the UK.

Contents

In Gung Ho, Keaton plays Hunt Stevenson, a laid off foreman at an American car plant. The plant is closed, and many employees have been out of work for months. Hunt is sent to Tokyo, to try to convince the Assan Motors Corporation to take over the plant. The Japanese company agrees, and upon their arrival in the U.S., they take advantage of the desperate work force and institute many changes. The workers are not permitted a union, are paid lower wages, are moved around within the factory so that each man learns every job, and are held to seemingly impossible standards of efficiency and quality. Adding to the strain in the relationship, the Americans also find humor in the demand that they do calisthenics as a group each morning, and that the Japanese executives eat their lunches with chopsticks and bathe together in the river near the factory. The workers also display a stereotypically poor work ethic and lackadaisical attitude towards quality control reminiscent of the 1970s US auto industry.

The Japanese executive in charge of the plant is Kazuhiro, who has been a failure in his business career thus far because he is too lenient on his workers. He has been given one final chance to redeem himself by making the American plant a success. Intent on becoming the strict manager his superiors expect, he gives Stevenson a large promotion on the condition that he work as a liaison between the Japanese management and the American workers, to smooth the transition and convince the workers to obey the new rules. More concerned with keeping his promotion than with the welfare of his fellow workers, Stevenson does everything he can to trick the American workers into compliance, but the culture clash becomes too great and he begins to lose control of the men.

In an attempt to solve the problem, Stevenson makes a deal with Kazuhiro: if the plant can produce 15,000 cars in one month, thereby making it as productive as any Japanese auto plant, then the workers will all be given raises and jobs will be created for the remaining unemployed workers in the town. However, if only 14,999 cars are completed, the workers will get nothing. When Stevenson calls an assembly to tell the workers about the deal, they balk at the idea of making so many cars in so short a time. Under pressure from the crowd, Stevenson lies and says that if they make 13,000, they will get a partial raise. After nearly a month of working long hours toward a goal of 13,000—despite Stevenson's pleas for them to aim for the full 15,000—the truth is discovered and the workers strike.

Because of the strike, Assan Motors plans to abandon the factory again, which would mean the end of the town. Stevenson has to respond by addressing his observations that the real reason the workers are facing such difficulties is because the Japanese have the work ethic that too many Americans have abandoned. While his audience is not impressed, Stevenson, hoping to save the town and atone for his deception, and Kazuhiro, desperate to show his worth to his superiors, go back into the factory and begin to build cars by themselves, still trying to meet the goal of 15,000. They succeed in inspiring the rest of the workers to return to the factory and through team work (and by cutting some corners in quality in the last few cars —"Just little things... like engines") they continue to work toward their goal. On the final inspection the company executives pull up outside the plant in a limo. The workers on seeing their entry try to assemble the cars in the plant as if they are completed, hence one individual is seen with a cloth in his hand pretending to clean the front windscreen, even though it hasn't been installed due to the time shortage. At the deadline, they come up a few cars short, but their cooperation and dedication so impresses the strict CEO that he congratulates Kazuhiro and declares the plant a success. As the end credits roll, the workers and management have compromised with the latter agreeing to partially ease up on their requirements while the workers agree to be more cooperative, such as being more diligent and participating in the morning calisthenics

DVD cover
DVD cover

The film spawned a shortlived TV series of the same name. Almost all of the asian actors reprised their roles from the movie. Clint Howard was the only caucasian actor from the film to appear in the TV show.

The movie was released in Australia under the title Working Class Man, which was also the title of one of the songs in the movie sung by Australian rocker Jimmy Barnes.

The film also features small supporting roles by Clint Howard, Rick Overton, Sab Shimono, Michelle Johnson, and Patti Yasutake.

Though the cars used in the movie were supposedly built by the fictional Assan Motors, they are actually made by Fiat and the most commonly-seen model is the Fiat Regata. Many locations, as the ending credits show, were taken in Argentina where the cars were produced.

Toyota's executives used this film as an example of how not to manage Americans.[1]

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