Aji Ichiban

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Aji Ichiban

An outlet in a Hong Kong MTR station
Chinese name
Chinese: 優之良品
Japanese name
Kanji: 優の良品 / 味一番 [1]

Aji Ichiban is one of the largest snack food franchises founded in Hong Kong. There are over 90 international locations in varying international destinations.

Contents

Locals accustomed to consuming a variety of dried foods far beyond the typical apricots and beef jerky found in many Western convenience and grocery stores would be satisfied with the selection. Western shoppers, on the other hand, will find items from the familiar (Skittles, chocolates, nonpareil candies) to the bizarre: spicy dried fish, plum tablets, chili olives, fried and shredded squid, shrimp crackers, hot dog and hamburger shaped gummy candies, wasabi peas, etc.[2] In addition to providing products based on gustatory appeal, many Aji Ichiban shops carry items that have ties to traditional Eastern remedies. The stores have small bowls of samples for most of the snack items- mainly dried fruit and seafood preparations- so that customers can taste the snacks before they buy them.

In the United States, Aji Ichiban USA was founded in 2000 as an exclusive franchise and they have stores in New York City, in Chinatown around Manhattan and Queens, as well as in the Chinatowns in Chicago, Richardson, TX, and San Gabriel, CA and Gaithersburg, Maryland a suburb of Washington, DC. Many Chinese political leaders have paid visits to these stores.

  1. ^ Aji Ichiban (味一番?) means "Tastes Number One" in Japanese, while Yū no ryōhin (優の良品?) means "Excellent Quality Goods".
  2. ^ Lee, Jennifer 8. (2006-01-27), "In Chinatowns, All Sojourners Can Feel Hua". The New York Times, [1].

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