Admiral Group

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Admiral Group plc is a European motor insurance company with its head office in Cardiff, Wales. With further offices in Swansea, Wales, and Seville, Spain. It is listed on the London Stock Exchange and is part of the FTSE 250 Index.

Admiral Insurance was formed in 1991 by Lloyd's agent Henry Engelhardt to offer car insurance direct to customers over the telephone. Admiral started selling policies over the telephone in 1993 and over the Internet in 1995. They sold their first policy over the telephone on January 2, 1993 at 9.10 am [1]. Since then several additional brands have been created within the group for niche markets:

  • Bell Insurance for drivers with low no claims bonus
  • Diamond Insurance aimed at female drivers (although they also insure men)
  • Gladiator Insurance for vans and commercial drivers
  • elephant.co.uk for cheaper car insurance online
  • confused.com for online automated price comparison of insurance from a panel of direct insurers[1][2]
  • Balumba.es Launched in late 2006 and based in Seville, Spain, Balumba caters specifically for the Spanish insurance market.

In 2004 Admiral Group made profit before tax of £101 million.

Since going public Admiral Group's share price has performed well, doubling in value within two years. When Admiral floated the share price was £2.75. The share price recently reached £10.00.

The company has consistently featured in the Sunday Times top 100 companies to work for.[2]

confused.com is an independent part of the Admiral Group launched in Summer 2001. The website allows you to enter your details once and retrieve quotes from many different inurance providers. They get quotes from 97% of online car insurers and 65% of online home insurers.

  1. ^ Sion Barry. "Profitable Admiral overtakes rivals", Western Mail, 2007-03-07. 
  2. ^ Kay, William. "One-stop shop goes online to offer best deal on your car insurance.", The Independent, 2003-01-04. 

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